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Restaurants at Center Norte reopen with adaptations and new formats and remain optimistic

A little over two months ago, restaurants in the city of São Paulo received authorization to partially reopen to the public. At Center Norte, located in the northern area of São Paulo, all restaurants have already resumed operations following the guidelines of government authorities and the recommendations of the associations that represent the sector, such as restricted occupation to 40% of the establishment’s capacity, mandatory use of protective mask while the customer is not consuming food and drinks, distance of 2 meters between tables and 1.5 meters between people and availability of alcohol gel on the tables for hand hygiene.

At Outback, for example, the printed menu was replaced by a digital one which can be accessed through a QR Code. Handkerchiefs were replaced by paper napkins and the cutlery, after being washed in high temperatures, now goes through an extra cleaning process with alcohol.

The restaurant has also stopped using the famous pager and now customers get a SMS message to let them know their table is ready. There are also markings on the floor outside of the restaurant to remind people who are on the waiting line to keep at least 2 meters apart. There are alcohol dispensers available and employees wear all personal protection equipment. To check the reopening protocol of the Australia themed restaurant chain, access the video produced by Outback.

“In this new scenario we see three types of behavior from our consumers: those who are going back to the restaurants, those who prefer to balance between ‘going out’ and ‘staying at home’, and those who prefer, at least at the beginning of this adaptation process, to stay at home and enjoy through delivery, without missing out on fun moments and celebrations with people they already live with”, comments Renata Lamarco, Outback’s marketing director.

The America restaurant also reopened in the same period and, according to Joana Gelpi, the chain’s marketing manager, expectations with this new adaptation moment are good: “The customers who have been with us during this period have complimented us for the level of care they have noticed. They say they feel safe and happy for being able to enjoy the exhilaration of eating out again after so long”. The establishment has also made changes such as electronic menus and reinforced cleaning. “We are complying with all protocols to make this a safe experience,” Joana adds.

At the end of August, TGI Fridays reopened its unit at Center Norte, so visitors have even more dining options. The chain intensified the cleaning procedures of surfaces and other environments, reinforced the training of its employees, and carries out temperature measurements every shift change. The restaurant also adapted its menu to the digital model and made the proper distancing of the tables in the lounge.

The mix of restaurants at Center Norte includes Andiamo, Fogo de Chão, Madero, Munique, Olive Garden, Pizza Hut, The Fifties and Trattoria do Guapo, which are open daily from 12 p.m. to 4 p.m. and from 6 p.m. to 10 p.m.

Service – Center Norte
Mall partial opening hours: Monday to Sunday, 12 p.m. to 8 p.m. Restaurants and food operations operate daily from 12 p.m. to 4 p.m. and from 6 p.m. to 10 p.m.

Drive-thru and pick up services: Located in a reserved area of the parking lot (next to Bob’s). Open daily from 11 a.m. to 7 p.m.

Stores with remote service:

Stores with different opening hours:
– Carrefour – Monday to Saturday, from 7 a.m. to 10 p.m. Sundays and holidays, from 7 a.m. to 9 p.m.
– Movida – From Monday to Friday, from 10 a.m. to 8 p.m. On Saturdays, from 10 a.m. to 2 p.m.
– Petz – From Monday to Friday, from 9 a.m. to 10 p.m. Sundays, from 9 a.m. to 9.p.m.
– Drogaria São Paulo – Every day, from 9 a.m. to 10 p.m.

Address: Travessa Casalbuono, 120 – Vila Guilherme – São Paulo/SP

About Center Norte
Founded in 1984, Shopping Center Norte is one of the most complete and diversified malls in the country. With a mix of 331 stores, the enterprise occupies an area of over 1 million ft². Besides the wide variety of stores and services, the mall features two food courts, including 66 restaurants, fast-food, snack bars and kiosks. In these 36 years of operation, Center Norte keeps up with the growth and development of the sector in Brazil. The business is part of the Cidade Center Norte multi-use complex, which also includes Lar Center, Expo Center Norte, and Novotel Center Norte.

CDI Comunicação (Cidade Center Norte)
Débora Camargo – – +55 (11) 3817-7959 Caroline Pasternack – – +55 (11) 96064-6491
Maíra Araújo – – +55 (11) 3817-7964

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