Publicado há 7 months • 4 min de leituramin reading

Center Norte and Lar Center promote special sales and campaigns for Black Friday

To make product search easier, a digital catalog displays the deals offered by the stores at the malls.

The most anticipated Friday of the year is coming, a day when many people wait anxiously for the great retail and service sales. This year, Center Norte and Lar Center gather the several deals offered by the stores in a digital catalog, exclusive for the Black Friday, which can be found at the malls websites, bringing more practicality and comfort for customers. The sale goes from November 27th (Friday) to November 29th (Sunday), and features various products, including apparel, perfumes, decoration, and the sought-after electronics, with up to 70% off.

On the page, customers can check the opportunities and special conditions, and also contact the stores directly through WhatsApp to start the service and even make the purchase, which can be picked up at the drive-thru, located in a reserved area of the parking lot of the malls. At Center Norte, consumers can also use the pick up service: self-service smart lockers.

They are easy to use and are an excellent alternative for people within the risk groups or are just in a rush on that day. All you need to do is buy the product by WhatsApp and the store will place it in a locker and send a code. Then, go to the locker, enter the code and pick up the product, contactless.

Guilherme Marini, executive director of Center Norte and Lar Center, explains that, this year, the main concern is to offer well-being and even more safety to customers to buy items on sale, as well as to store owners, employees and service providers. “Besides engaging the store owners to participate in the action with good deals, we emphasize the importance of everyone strictly following the mandatory protocols established by the competent authorities and the recommendations of Abrasce and infectologists, in order to provide a safe experience for everyone,” he says.

He reinforces, as part of the preventive measures strategies adopted by the enterprises, the remote service. “Customers have direct contact with the brands through WhatsApp and/or the store phone, which can be found on our communication channels. Keep in mind that the drive-thru and pickup services continue to operate as alternatives to facilitate the delivery and retrieval of goods, in a practical and fast way,” says Marini.

Observe that the first period of parking is free for people visiting Center Norte for Black Friday and paying for parking through Center Norte app.

Compre&Ganhe at Center Norte

At Center Norte, clients who make purchases from November 27 to 29 will also be able to participate in the Compre&Ganhe promotion. For every R$600.00 in purchases, exclusively in the stores of the development participating in the action, consumers win a ticket for Luminna Fest, a great Christmas party that will present more than 150 light sculptures at Expo Center Norte from December 4 to 27. Tickets are limited and subject to availability. The registration for the exchange of receipts for tickets can also be done online through Center Norte app.


Black Friday at Center Norte and Lar Center

When: From November 27 to 29

Opening hours: Monday to Saturday, from 10 a.m. to 10 p.m. Sundays and holidays, from 2 p.m. to 8 p.m. and the stores have the option to open from 12 p.m. to 2 p.m.

Center Norte Mall

Drive-thru and pick up services: Located in a reserved area of the parking lot (next to Bob’s) and follow the mall opening hours.

Address: Travessa Casalbuono, 120 – Vila Guilherme – São Paulo/SP

Lar Center

Drive-thru: Located at a dedicated space in the parking area, close to the entrance at Av. Otto Baumgart, 500, and follows the mall opening hours.

Address: Av. Otto Baumgart, 500 – Vila Guilherme – São Paulo/SP

About Center Norte  

Founded in 1984, Shopping Center Norte is one of the most complete and diversified malls in the country. With a mix of 331 stores, the enterprise occupies an area of over 1 million ft². Besides the wide variety of stores and services, the mall features two food courts, including 66 restaurants, fast-food, snack bars and kiosks. Movie theaters and Playland comprise the entertainment area of mall which is constantly investing in innovative initiatives and unique campaigns. In these 36 years of operation, Center Norte keeps up with the growth and development of the sector in Brazil. The business is part of the Cidade Center Norte multi-use complex, which also includes Lar Center, Expo Center Norte, and Novotel Center Norte. Read more at

About Lar Center

Founded in 1987, Lar Center is a reference in the universe of architecture and design in São Paulo. The enterprise gathers, in a single place, from basic materials for remodeling and construction to the most sophisticated furniture, lighting, and decoration lines, with pieces signed by renowned interior designers. In a wide area of 549 thousand square feet, there are about 100 stores, where you can find the main trends in the sector with a complete and diverse mix of products. Besides the specialized stores, the mall features a Decathlon megastore, a Selfit gym, restaurants, a juice shop, and coffee shops. Read more at

Press information:

CDI Comunicação (Cidade Center Norte) 

Débora Camargo – – +55 (11) 97244-5211 

Caroline Pasternack – – +55 (11) 96064-6491 

Marcia Avruch – – +55 (11) 98397-7805 

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